Aug 09 2022
Hinge Taps Influential LGBTQIA+ Voices to Create a Queer Dating Resource in the App
Verfasst von Match Group

Introducing NFAQ (Not-So-Frequently Asked Questions), a new educational guide on LGBTQIA+ dating and identity that will be available for free to all Hinge users, as well as anyone online.

NEW YORK, August 9, 2022 - (NASDAQ: MTCH) Today, Hinge is releasing NFAQ (Not-So-Frequently Asked Questions), a new dating resource that will address queer singles' most pressing questions around sexuality, self-discovery, and connection. Featuring answers from leading LGBTQIA+ voices, the in-app guide will address important topics not talked about enough in mainstream media.

80% of Hinge’s LGBTQIA+ community said it’s difficult to find helpful dating resources, putting them at a disadvantage in finding a meaningful connection. Hinge is addressing this barrier by providing a reliable resource that provides the answers daters need.

“For LGBTQIA+ people, our experiences are so unique that the typical answers to dating questions don't meet our needs. NFAQ is a transformative resource that will support queer daters with creating and maintaining authentic relationships,” says Hinge’s Love and Connection Expert Moe Ari Brown, LMFT. “NFAQ is making the necessary space to not only answer LGBTQIA+ folks’ burning questions but to also cultivate an atmosphere of celebration and inclusivity on Hinge and beyond our app.”

With NFAQ, Hinge is working with credible individuals in the LGBTQIA+ community to share their lived experiences and perspectives on topics.

  • Vacancy Project founder and hair stylist Masami Hosono (they/them) is addressing the NFAQ topic: “I matched with my ex's ex, but we're still friends. How should I approach setting up a date?”

  • Licensed social worker and therapist Shahem McLaurin (they/them) is addressing the NFAQ topic: “I’m demisexual. What’s the best way to set expectations around waiting to get sexual?”

  • Former magazine editor Phillip Picardi (he/him) is addressing the NFAQ topic, “How do I talk about the importance of my faith with someone who might not be on the same page?”

  • Writer, actor, and filmmaker Tara Raani (they/she/he) is addressing the NFAQ topic: “How can I start dating if I’m not ready to come out?”

  • Emergency medicine physician Dr. Darien Sutton (he/him) is addressing the NFAQ topic: “How do I express my boundaries around substance use without sounding judgemental?”

  • Be Not Afraid of Love author and artist Mimi Zhu (they/them) is addressing the NFAQ topic: “How can I feel better affirmed in my gender in the early stages of dating?”

Daters worldwide can now access the guide directly in Hinge’s app. Additionally, the platform is available for the general public at hinge.nfaq.co. The app will continue to update NFAQ based on dater-submitted questions and research.

As the dating app designed to be deleted™, Hinge is continuously investing in helping LGBTQIA+ daters build meaningful relationships. In addition to the NFAQ launch, the app is supporting local LGBTQIA+ community centers nationwide as they work tirelessly to create supportive, affirming spaces. Included in the initiative is the Brooklyn Pride Center tackling queer isolation, the Trans Wellness Center providing comprehensive resources and services under one roof for transgender and non-binary people in Los Angeles, and the Detroit-based community center, Affirmations, providing behavioral counseling and health.

“Hinge is committed to helping everyone find love — yet the support daters need along the way isn’t always available. With the launch of NFAQ, we are able to promote meaningful conversations about the intricacies of LGBTQIA+ dating and empower queer daters with guidance from credible voices that will ultimately help them find someone special,” says Jackie Jantos, Hinge’s Chief Marketing Officer.

To access Hinge’s NFAQ and learn more, please visit hinge.nfaq.co.

About Hinge
Hinge is the dating app designed to be deleted™. In today’s digital world, singles are so focused on sending likes and looking through profiles that they’re not actually building meaningful connections and going on dates. Hinge is on a mission to change that by designing the most effective, 3D app experience. On Hinge, there are no rules, timers, or games. Instead, you’ll have unique conversations over the text, photos, and audio you’ve shared on your profile. And it’s resonating with daters. Hinge was the fastest-growing dating app in the US, UK, CA and AUS in 2019 and 2020. Hinge was acquired by Match Group (NASDAQ:MTCH) in 2018.

Hinge continues to introduce new efforts supporting LGBTQIA+ daters on their journeys of self-expression and finding connection. In May, Hinge launched Mental Health Advocates of Tomorrow to increase therapy access for BIPOC and LGBTQIA+ daters. Earlier this year, with the support of GLAAD, Hinge released new Prompts to help LGBTQIA+ users better connect based on similarities, interests, and compatibility. Additionally, the app’s algorithm has a gender selection that includes “non-binary,” and profiles offer a range of representation choices singles can add to their profile to better express themselves. This includes pronouns, sexual orientation options, more than 50 gender options, and the ability to write in your gender.

Contact: press@hinge.co

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